Uniquely 100% Sustainable

Since April 2008, all cashmere that bears the Pure label, from cashmere cardigans and cashmere sweaters to our socks, have been made from sustainable sources .

Pure is the only label to source 100% of its cashmere from a sustainable source. When you buy that Pure Cashmere Sweater you are guaranteed that the cashmere is grown from herds of goats that are farmed in a controlled area so that they do not cause devastation to the ecologically sensitive grasslands of Inner Mongolia.

Tunics and Long Tops