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A Guide to Copenhagen

Written By Pure Collection on the

Home to iconic, modern architecture, contemporary culinary and the 'happiest people on Earth', Copenhagen was the perfect place for our spring catalogue shoot. Inspired by the Scandi lifestyle, we've put together a definitive guide on what to see, do, eat and wear in Denmark's must-see capital.




 Nyhavn (New Harbour)

 Nyhavn (New Harbour)

Stretching from Kongens Nytorv to the harbour front just south of the Royal Playhouse, Nyhavn boasts the vibrant, colourful houses that Copenhagen is most famous for. Built between 1670-1673 under the reign of King Christian V, Nyhavn is a transport canal between the town centre and the harbour. The perfect backdrop for photographers, it's no wonder why Nyhavn is a hotspot for both tourists and locals alike.

get the look:

Explore Nyhavn in style with our striped cashmere cardigan. Featuring a classic crew neckline, this chic cardigan is made from 100% pure cashmere and is the perfect layer for when the temperature drops. Refresh your wardrobe staples this spring with our crisp cotton shirt in an on-trend pale blue hue. Inspired by designer Eckhaus Latta, this cotton shirt is a style staple that can be dressed up or down. Complete your look with this season's denim - the cropped jean. Cut to give a flattering silhouette, with just the right amount of stretch, these just-arrived jeans are your new go-tos for comfort.


Church of Our Saviour

Church of Our Saviour

Completed in the 18th century, Our Saviour is one of Denmark's most famous churches. Comprising of a twisted spire with an external winding case of 400 steps, it offers truly breathtaking views of Copenhagen. A natural treasure, the Church of Our Saviour is the perfect place to start or end your Copenhagen adventure.

Admission:  Adults - 35.00 DKK - 45.00 DKK, Copenhagen Card: Free, Children (8-14 Years): 0 DKK- 10.00 DKK

'Copenhagen is home to the 'happiest people on earth'.



Jægersborggade 40, 2200 København N, Denmark

steak tartare

Famous for its 90%-100% organic food, Manfreds offers an intimate setting, with a playful approach to creating flavoursome dishes from the local Danish fields. Regarded as to having the 'best steak tartare in Denmark',  Manfreds is the perfect place for food lovers.

get the look:

Add  a touch of luxe to your daywear like the Danish with our gassato cashmere voluminous sleeve sweater. Made from lightweight 100% gassato cashmere, this sumptuous sweater features stunning sleeves and comes in three timeless shades - making it the perfect cashmere piece to treasure forever. Team it with our soft pleat skirt and just-arrived striped tailored jacket to add a contemporary edge to your look.


The Coffee Collective

Godthåbsvej 34B, 2000 Frederiksberg, Denmark

the coffee collective

Offering arguably one of the best coffees in Copenhagen, The Coffee Collective aims to deliver an exceptional coffee experience.  Relax and soak in the chilled Scandi culture with one of their many hand-brewed black coffees. Or every first Friday of the month, take a tour of their roastery. With four shops located throughout Copenhagen, they're too good not to miss!


Papiroen (Paper Island)

Papiroen (Paper Island)

 Take a boat over or a short cycle journey across the water from Nyhavn to  Papiroen (Paper Island). Once the home of the Danish Press, Papireon now showcases lots of delicious street food stalls and spectacular views of the city. From mouthwatering gourmet burgers from Tommi's Burger Joint, to Kodbyens Fiskebar's cool industrial-style fresh seafood, your tastebuds will be spoilt for choice!

get the look:

Embrace this season's pastels trend with our soft washed cotton jacket. In two fresh shades, this head-turning jacket is thoughtfully designed with two chic pickets and a super flattering back swing detail. Layered over your favourite cotton shirt in a new season pastel check print, it's an off duty wardrobe saviour you will love wearing! Our best selling slim leg jeans are back in a minimalist white colour. Available in three lengths, these super-flattering jeans can be styled up or down with ease.


The Botanical Gardens

botanical gardens

Located in the centre of Copenhagen, the Botanical Gardens is home over 13,000 species of plants - with some of them being near extinction. Covering 10 hectares, this picturesque garden is particularly known for its historical glasshouses - dating as far back as 1874, and is a tranquil spot away from city life.


The Pure creative team travelled to this inspiring city in September for our spring shoot. Follow our journey in our new season catalogue. Request one here.


Have you been to Copenhagen? Join the conversation using #PURECOPENHAGENDAYS on our social media channels.

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