ORGANIC CASHMERE

ORGANIC
CASHMERE

We are delighted to able to introduce organic cashmere with this exceptionally natural new collection.

SHOP THE COLLECTION

 

It all begins, naturally, with our Mongolian cashmere goats, which are organically reared and cared for by their herders on sustainable grasslands. Then, once we have combed out their precious soft undercoat (in the months when they no longer need it to keep warm), we begin the transformation process from goat to garment, using organic methods, minimal water and absolutely no chemical dyes – simply allowing the cashmere fibres to keep their own inherently beautiful shades. Every stage is traceable.

The result is the purest and most natural cashmere you’ll find. You’ll appreciate how it feels against the skin and how the soft, neutral palette works all year round, subtly luxurious and indulgent. Most of all, you’ll love knowing that what you are wearing is wholly natural and organic, from start to finish.

SHOP THE COLLECTION

 
THE ORGANIC CASHMERE SHAWL CARDIGAN
 

THE LUXE LOUNGE PIECE

Relaxing doesn’t come any more luxurious or more natural. Crafted in exceptionally soft organic cashmere, wear belted or loose, at home or on the move, as a cosseting robe or an effortless cosy throw-on. The deep hem ribbing and side slits add contemporary elegance.

THE ORGANIC CASHMERE SHAWL CARDIGAN

 
Goats

It all begins, naturally, with our Mongolian cashmere goats, which are organically reared and cared for by their herders on sustainable grasslands.

 
THE ORGANIC CASHMERE WIDE-LEG TROUSER
 

REIMAGINED CABLE

From the wide neckline-meets-shoulder ribbing to the deep, delicate hemline, the all-over detailing on this organically produced cashmere sweater is quite simply unsurpassable. Exquisitely soft, beautifully relaxed, this is the start of something wonderful.

THE ORGANIC CASHMERE RIB DETAIL SWEATER

 
THE ORGANIC CASHMERE WIDE-LEG TROUSER
 

PURE LUXE LOUNGE

Down-time dressing at its most indulgent comes courtesy of these sumptuously soft and easy wide-leg trousers. Made in the softest cashmere, the ribbing detail down the side of the leg is a modern luxe touch. Team with our matching hoodie for natural off-duty elegance.

THE ORGANIC CASHMERE WIDE-LEG TROUSER

 

The result is the purest and most natural cashmere you’ll find. You’ll love knowing that what you are wearing is wholly natural and organic, from start to finish.

Herder
 
THE ORGANIC CASHMERE HOODIE
 

NATURALLY RELAXED

Feature ribbing detail at the cuffs and hemline, chic drawstring ties to the hood, all created in the softest organic cashmere... it doesn’t come any more relaxed or more natural than this weekend-ready hoodie. Team with our matching wide-leg organic cashmere trousers for effortless off-duty elegance.

THE ORGANIC CASHMERE HOODIE

 

We want to see your favourite Pure Collection look! Share your photo using the hashtag #MyPureStyle for a chance to be featured on our social media channels.

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