What is Cashmere?


Cashmere is a luxurious wool that is obtained from the soft and fleecy underbelly of Cashmere goats. The gentle collection, cleaning and combing of these downy fibres during the spring moulting season results in a silken and sumptuous yarn, spun into some of the world’s most exquisite clothing. With its unparalleled texture and quality, cashmere is a highly sought-after material by those who appreciate the finer things in life.


Cashmere quality is determined by the thickness and length of the fibres, graded into three categories: A, B, and C. Grade A cashmere is made from the longest and finest fibres, resulting in a soft and silky feel, while lower quality cashmere is made from shorter and coarser fibres, which can feel rough to the touch.


For twenty years we’ve been driven by a single goal: to bring you the most luxurious, indulgent cashmere in the most sustainable way. Therefore, we only use the finest Grade A cashmere, sourced from white Capra Hircus goats in the Himalayan region of Inner Mongolia, where their coat is finer and thicker, resulting in an unparalleled softness. The long and intricate process of producing just one of our pure cashmere sweaters requires the wool from up to eight of these magnificent goats.


Cashmere quality is defined by the number of threads twisted together to form the yarn, known as “ply”. At Pure Collection, we understand the importance of using only the finest materials for our clothing, which is why we use 2-ply cashmere. The highest quality and the epitome of luxury, 2-ply cashmere is the perfect balance of warmth, flexibility, and durability. Our chunky knits are made with multiple strands of this premium 2-ply yarn, carefully crafted by machine into even panels and linked together by hand to create a truly luxurious finish.

The result is a product that is not just beautifully soft, but also durable and long-lasting, making it a wise investment for anyone who values comfort and quality. Each piece is a testament to the expert craftsmanship that goes into it. Every time you wrap yourself in our pure cashmere, you’ll feel the warmth and luxury of this timeless material.